Insider Bets on Small Caps: Where Executives Are Putting Their Money in a Quiet January 2026

By Sophia Reynolds | Financial Markets Editor

NEW YORK – As Wall Street enters 2026, the market narrative is one of cautious equilibrium. The Federal Reserve's decision to hold interest rates steady has left the S&P 500 and Nasdaq Composite in a state of muted trading, with investors parsing through a mixed bag of early tech earnings. In this climate of macroeconomic watchfulness, a distinct trend is emerging: corporate insiders are actively accumulating shares in smaller, undervalued companies, often seen as a bellwether of internal confidence.

"When the giants are stagnant, the hunt for alpha moves down the market cap spectrum," notes financial analyst Michael Thorne of Veritas Insights. "Insider buying in small caps is particularly noteworthy. These aren't passive holdings; they're deliberate investments by those with the clearest view of the company's pipeline and challenges."

Our screening, which identified 79 U.S. small-cap stocks with recent insider purchases, suggests a search for value away from the spotlight. Below, we delve into three notable examples where executive action is telling a story the broader market may have missed.

Civista Bancshares (NASDAQ: CIVB)

Simply Wall St Value Rating: ★★★★★☆
Market Cap: ~$210 million
Trailing P/E: 11.1x

The Ohio-based community bank operator reported robust full-year 2025 results, with net income jumping to $46.2 million. More telling than the headline numbers, however, has been the activity in the executive suite. Insiders have been net buyers of shares over the past twelve months, a vote of confidence that aligns with the company's recent modest dividend hike. For a regional bank navigating a stable-rate environment, this insider sentiment underscores a belief in its niche lending strategy and operational efficiency.

J&J Snack Foods (NASDAQ: JJSF)

Simply Wall St Value Rating: ★★★☆☆☆
Market Cap: $3.87 billion
Trailing P/E: 27.2x

The maker of SuperPretzels and ICEE frozen beverages presents a more nuanced case. While quarterly net income has seen pressure, annual sales ticked up to $1.58 billion. The company's growth narrative, supported by a projected 12.6% annual earnings growth rate, appears to have convinced its own leadership. Insiders have purchased shares in recent months, suggesting they view short-term volatility as a buying opportunity for a brand with deep roots in food service and retail.

Cooper-Standard Holdings (NYSE: CPS)

Simply Wall St Value Rating: ★★★★★☆
Market Cap: ~$280 million
Trailing P/E: 17.5x

The automotive parts supplier is executing a turnaround. Q3 sales rose year-over-year to $695.5 million, and its net loss narrowed significantly. Despite a leveraged balance sheet, management's guidance points to a striking 71% annual earnings growth forecast. Insider buying here signals a belief that the company's restructuring and focus on sealing and fluid handling systems are gaining traction, potentially positioning it for a cyclical upswing in the auto industry.

Street Talk: Mixed Reactions from the Gallery

David Chen, Portfolio Manager at Grove Street Advisors: "This is classic bottom-fishing with a credible signal. Insiders at firms like Civista are often the first to sense an inflection point in local economies. It's a high-conviction, high-research strategy, but the alignment of interest is powerful."

Rebecca Vance, Independent Retail Investor: "I'm skeptical. Insider buying can be window dressing or a desperate ploy to boost confidence in struggling firms like Cooper-Standard. Why should I follow their lead if the company still has negative equity? It feels like a trap for the unwary."

Arjun Mehta, CFA, University Finance Lecturer: "Academic studies show insider buying is a more reliable signal than selling. However, it's not a magic bullet. It must be contextualized with fundamentals, valuation, and sector outlook. This screen provides a useful starting point for that deeper dive."

Sarah Lin, Founder of 'The Contrarian' Newsletter: "In a market obsessed with mega-cap tech, these moves are a breath of fresh air. It's capital allocation speaking louder than analyst hype. J&J Snack Foods, for instance, is a boring business, but that's often where steady value is built—especially when those running it are buying."

Disclosure & Notes: This analysis is based on historical data and analyst forecasts using an unbiased methodology. It is not intended as financial advice and does not constitute a recommendation to buy or sell any security. It does not consider individual objectives or financial circumstances. Our long-term focused analysis is driven by fundamental data and may not incorporate the latest price-sensitive announcements. Simply Wall St has no position in the stocks mentioned. Have feedback? Get in touch with us directly.

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