Choice Hotels' Everhome Suites Hits 27 Properties, Signaling Strategic Push in Extended-Stay Segment
Choice Hotels International expands its Everhome Suites brand to 27 open hotels across the U.S., marking a key milestone in its focused bet on the midscale extended-stay market. The move underscores the company's asset-light growth strategy but raises questions about execution and capital intensity in a competitive segment.