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Business

P&G Doubles Down on Sports Marketing to Fuel Brand Growth Amid Stiff Competition

Procter & Gamble is launching a series of high-profile sports marketing campaigns, including a new Old Spice Super Bowl activation and plans for the 2026 Winter Olympics, alongside expanding its oral care portfolio with Crest Clean Breath. The moves underscore the consumer goods giant's strategy to leverage global events and product innovation to maintain consumer mindshare and drive demand in key categories.

Business

Disney's Leadership Reset: Can Josh D’Amaro Unlock Value for the Media Giant?

With Josh D’Amaro officially stepping into the CEO role, paired with Dana Walden as President, Disney's new leadership faces the critical task of reversing a multi-year stock slump. Despite recent strategic moves, the market remains skeptical, leaving investors to debate whether the iconic company is fundamentally undervalued or still searching for its next growth catalyst.