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Business

JCDecaux Bets Big on Programmatic: Global DOOH Expansion Aims to Redefine Outdoor Advertising

JCDecaux SE is rolling out its programmatic digital out-of-home (DOOH) advertising platform across street, transport, and retail networks globally, integrating over 30,000 screens into a unified, data-driven buying system. This strategic move seeks to enhance targeting and measurability for brands, potentially reshaping the company's AdTech narrative amid a challenging financial landscape.

Business

Infineon Bets Big on AI: Strategic Pivot or Risky Gamble?

Infineon Technologies AG is ramping up capital expenditure, earmarking an additional €500 million to boost semiconductor production for AI data centers, EVs, and industrial tech. While this sharpens its AI narrative, the move also concentrates execution risks and raises questions about valuation amid modest near-term profitability.