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Union Pacific Revives $85 Billion Norfolk Southern Bid, Aims to Forge First Transcontinental Railroad

Union Pacific is preparing a revised application for its proposed $85 billion merger with Norfolk Southern after regulators rejected the initial filing over competition and information concerns. The deal, which would create the first coast-to-coast freight railroad in the U.S., faces intense scrutiny over its potential impact on shipping costs, labor, and market competition.

Nevada Court Blocks Polymarket, Citing Precedent in Crypto Prediction Market Crackdown

A Nevada judge has barred prediction market platform Polymarket from operating in the state, leaning on recent federal rulings against similar platforms. The decision marks a significant setback for the company's regulated U.S. relaunch and underscores the ongoing legal tension between state gambling laws and federal commodities regulations.

The 2026 Sports Marketing Blitz: How Brands Are Gearing Up for a Historic Year of Global Events

With the FIFA World Cup in North America, the Milano Cortina Winter Olympics, and a packed calendar of major events, 2026 is poised to be a landmark year for sports. Brands and retailers are deploying sophisticated strategies that prioritize cultural marketing and community engagement over mere sales spikes, navigating a landscape where consumer loyalty is won through storytelling, not just sponsorship.